HUPPY

The founders of Huppy believe oral care should make the whole world brighter. 
All ingredients are sourced ethically and sustainably, and vetted to ensure they are not only effective but natural. All their products are cruelty-free, sulfate-free, plastic-free, paraben-free, GMO-free and gluten-free. All of their packaging is recyclable or compostable. 

They give 2% of revenue toward sustainability initiatives.